Costs for a show: Venue Rent, Labor to setup show, Freight for hot tubs, Security for shows, Hired Professional Sales People ( Commission, Hotel, and Flight) , Hired Sales Closers/Managers, Delivery costs, HUGE ADVERTISING COSTS, A Show Manager who manages this and sets it all up who gets on avg 15% of gross of the show. An average show costs over $50,000 before you get into sales people commissions and product costs.
Nobody gets 50% - 60% off of retail it would be impossible. Why would anyone go through such huge hoops and ladders to do this and not make a healthy profit. Now after all the expenses etc...don't forget the owner of the show has to make money as well. The margins of these events are ridiculous to cover all these absorbent expenses.
Even worse, the traveling show leaves with the show, and probably without a local showroom or anyone to answer questions, much less provide service after the sale.
Who is going to service this spa?!!?!? A local brick and mortar store will typically provide very prompt and reliable service and lives within 30 minutes of a consumer. This allows him to easily service and take care of his/her customers. The #1 complaint of anyone from what we have read online is SERVICE after the sale.